THE PEOPLE

LEADERSHIP

The minds behind the group. Each leader brings a distinct discipline, united by a shared standard.

01

ALEXANDRA DEAC

FOUNDER & CEO

Architect of the Somber vision. Two decades building brands that outlast trends.

02

ELENA ROTH

CREATIVE DIRECTOR

Defines the visual language across every brand in the group. Form follows intention.

03

DAVID OKORO

HEAD OF VENTURES

Identifies and scales the next generation of brands under the Somber umbrella.

04

SOFIA CHEN

TALENT DIRECTOR

Leads Somber People. Connects exceptional individuals with extraordinary opportunities.